Passionate about water conservation during his student life, he started his campaign called Jal
Chaupal in Gautam Budhha Nagar, Uttar Pradesh. He urged people to conserve water and to save natural resources like ponds, lakes, and wetlands. Praised by Honorable Prime Minister Shri Narendra Modi Ji in Mann Ki Baat and also
by Honorable Chief Minister Shri Yogi Adityanath, he is the Brand Ambassador of Swachh Bharat Mission.